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Time for round two! The October iteration of Amazon’s infamous Prime Day event (more affectionately known as “Prime Big Deal Days”) has commenced in Australia for 2025, and is now in full swing with deals running across Amazon Australia until October 17. That means a whole week of unmatched discounts on just about everything, with a strong focus on tech. If you need a new laptop, TV, robot vacuum, or anything else gadget-y, now is the time. Below, we’ve listed the best deals we’ve seen so far and will be updating this page all week. Happy hunting!
Best robot vacuum deals
Have you recently grown your family? Or maybe you’re expecting? Check out these top Prime Day deals for everything baby and pregnancy on our sister site BabyCenter Australia.
Best smart home deals
Best smartphone and tablet deals
Best wearable tech deals
Best headphone and speaker deals
Best TV and home cinema deals
Best laptop deals
After a new PC? Check out the top computer deals on our sister site, PCMag Australia.
Best gaming deals
Want to save big on games and consoles? Check out the top gaming deals on our sister site, IGN.
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With literally thousands of deals on Amazon.com.au, finding the good ones can be a laborious task. So we’ve done the hard work for you and tracked down the best deals on everything tech. If you enjoy window shopping yourself (AKA, scrolling), you can check out Amazon’s Prime Day page.
You will need to be an Amazon Prime member to partake in the fun. If this isn’t you, fear not! You can grab a no-obligation 30-day free Prime trial and still get in on the action.
What is Amazon Prime Day? Is it different in Australia?
Prime Day is an twice-a-year online sales event (think Black Friday or Click Frenzy), only it is exclusive to Amazon Prime customers. It started as a one-day event in the US in 2015, but has since expanded to a week long event that takes place across the globe, including Australia.
The first Prime Day Down Under happened in 2018, and has grown every year since. Australia is unique in that it gets one of the longest Prime “Days” in the world – this year’s event goes for a full seven days. Plus, Australian users get access to deals on both Amazon.com.au and the Amazon Global Store until the conclusion of the event in the US.
Additionally, the Shop Local Businesses store highlights a number of small Australian businesses that are also partaking in the Prime Day fun.
What will be on sale this Prime Day?
While it can be difficult to predict specific products that go on sale, Amazon has promised over 100,000 deals in Australia from big brands, small local brands, and everything in-between. The brands that Amazon has confirmed will be a part of Prime Day include Apple, Samsung, Lenovo, Bose, and more – a pretty hefty list!
Expect deals across all categories, including tech, such as TVs, Smart Home, Headphones, Gaming, as well as homeware, sports, fashion, beauty and more.
Mashable Deals
How to find the best deals during Prime Day in Australia
Amazon is quite often the cheapest place to find a given product at the best of times, but the really good deals only come up a few times a year. The above list features some of the very best tech deals available right now. However, you can also properly prepare for the event to make sure you truly get the most out of it.
Before Prime Day kicks off, you should put together a shopping list of items that you are after, then ‘wishlist’ those products on Amazon and set deal alerts on the Amazon app. This will ensure you don’t miss top deals on products that you especially want.
Ensure you are subscribed to Amazon Prime, or else you won’t be able to secure the products for the Prime Day deal price. A subscription costs A$6.99 per month, but there is a 30-day free trial available if you are just looking to take part in Prime Day and nothing else.
It is also worth spending a bit of time on Amazon and familiarising yourself with its interface and how it works. This can save you time and hassle when the deals start dropping (many of which are only available for a limited time).
How to shop on Amazon Prime Day
Of course, we’ll be keeping track of all the best Prime Day deals we spot in the lists above. But if you are keen to trawl through some deals yourself, here’s how to best shop during the event.
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Amazon app: If you’ll be out and about on Prime Day, download Amazon’s mobile app, log in, and you’ll be ready to shop wherever you are.
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Amazon Wishlist: Add items to your wishlist in the product interface to get alerted if it goes on sale.
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Ask Alexa: Why move at all? The main idea behind Amazon’s Echo devices is to sell you stuff, so Alexa is more than willing to help you add things to your cart.
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Amazon Global Store: Check out the best deals from the US and across the world on the Amazon Global Store.
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Support Local: Amazon’s Shop Local Business initiative highlights deals curated from small Aussie businesses across Amazon.
